Consumers who made decisions based on emotional reactions or their social identities were more likely to choose environment-friendly options.

The supply chain, customer welfare and environment all benefit when manufacturers let their retailers refurbish lightly used electronics.

Food banks remained resilient throughout global crises through frugal innovation by anticipating, adapting and recovering from shocks to the supply chain.

Is it possible for suppliers to reverse mistakes and restore severed relationships with buyers in a highly competitive market?

Supply chain managers can encourage partners to adopt sustainable supply chain practices by leveraging communication and network.

Trend forecasting has been around for years. Can a new approach help business owners and policymakers identify those trends more accurately?

Digital media is so addictive that consumers are paying more money to consume less media. What payment policies could help them out?

Nudges can help bridge the choice disparities and inequities between socioeconomic classes.

When a sustainability intervention fails, use this framework to identify and diagnose the problem with five possible reasons.

Vinod Venkatraman offers a nuanced and comprehensive approach to how human beings make decisions, not just the emotional versus the logical.